Privacy Policy

This Privacy Policy explains how Metropolitan Plastic Surgery (“Metropolitan Plastic Surgery,” “we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you access or use our website, mobile applications, or other digital services that link to this Privacy Policy (collectively, the “Services”).
Important Notice Regarding Health Information:
Some of the information we collect may be considered Protected Health Information (“PHI”) and is subject to our Notice of Privacy Practices under the Health Insurance Portability and Accountability Act (HIPAA). This Privacy Policy supplements—but does not replace—the HIPAA Notice. In the event of any conflict between this policy and the HIPAA Notice, the HIPAA Notice governs.
1. Information We Collect
We collect both personal and non-personal information through your interaction with the Services. This includes:
a. Information You Provide Directly
When you interact with us—such as registering for services, booking a consultation, or submitting a contact form—we may collect:
- Name, email address, phone number, mailing address
- Account credentials (username and password)
- Health information relevant to your care (e.g., diagnosis, previous treatments)
- Payment details (credit card number, expiration date, CVV)
- Any other information you choose to provide
We may combine this information with data we already have to improve our services.
b. Information Collected Automatically
We automatically collect certain data when you use our Services, including:
- IP address, device identifiers, browser and OS type
- Pages visited, date and time of access, referring URLs
- Location data (e.g., GPS, Wi-Fi or cell tower proximity)
We use cookies, pixel tags, and similar technologies to gather this data. By using our Services, you consent to their use.
c. Information from Third Parties
We may receive data from:
- Advertisers or social platforms like Google, Facebook, or Twitter
- Health providers for treatment coordination
- Public databases and marketing partners
We may combine third-party data with our records for improved outreach and service.
2. How We Use Your Information
We may use your information to:
- Provide and improve the Services and your experience
- Fulfill requests for consultations, procedures, or information
- Contact you for administrative or promotional reasons
- Analyze usage trends and optimize functionality
- Send wellness content or marketing communications (if consented)
- Prevent fraudulent or illegal activity
- Comply with legal obligations or enforcement requests
- Conduct medical research (with required consents)
3. How We Share Your Information
We value your trust and limit the sharing of your data:
- Vendors & Service Providers: For operations such as billing, marketing, customer service, telehealth technology, and analytics.
- Affiliates: To support joint business activities or treatment-related services.
- Legal Disclosures: To comply with subpoenas, court orders, or government requests.
- Business Transfers: As part of a merger, acquisition, or bankruptcy, as permitted by HIPAA.
- With Your Consent: We may share your information for any purpose you authorize.
Note: We do not use PHI collected for medical care to market third-party products or services.
4. Data Security
We implement industry-standard safeguards to protect your information from unauthorized access, misuse, or disclosure. While no system is 100% secure, we regularly review our protocols to minimize risks.
5. Your Choices
- Cookies & Tracking: You can disable cookies in your browser settings. Some Services may become less functional as a result.
- Marketing Communications: You can opt out of non-essential communications at any time.
- PHI Use for Marketing: We do not use or share your PHI for third-party marketing without your explicit authorization.
6. Third-Party Content and Links
Our Services may link to third-party websites or platforms not controlled by Metropolitan Plastic Surgery. Their privacy practices are not governed by this policy.
7. Do Not Track & Advertising Opt-Outs
We do not respond to browser-based Do Not Track signals. However, you can opt out of targeted advertising via:
- Digital Advertising Alliance: optout.aboutads.info
- Network Advertising Initiative: optout.networkadvertising.org
8. Android App Disclosures
Some mobile app features may access your microphone or camera (e.g., for telehealth or profile photos), but only with your permission. These functions are not used for COVID-19 tracking.
9. International Users
Our Services are operated in the United States. If you are accessing from outside the U.S., your data may be transferred and processed in the U.S., where data protection laws may differ.
10. Children’s Privacy
We do not knowingly collect personal data from individuals under 18. If we become aware of such data, we will promptly delete it.
11. Changes to This Policy
We may update this Privacy Policy periodically. When we do, we’ll revise the “Effective Date” above and post the updated version on our site. We encourage you to review it regularly.
12. Contact Us
If you have questions about this Privacy Policy, our practices, or your rights, please contact us:
Metropolitan Plastic Surgery
17300 N. Perimeter Dr., Suite 175
Scottsdale, AZ 85255
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